The 10 Commandments of a Great Business Name
Like an individual's given name, a business name is an identity. Naming your business is one of the toughest parts of starting a business mainly because you'll be known under this name from the start until you, hopefully not, end your business. Your business will have to live, figuratively speaking, under this given name. A business is like a new born child. You have to give it a name. When you give it a name that doesn't exactly fit your business, it would be just like naming a kid with a wrong name too. A business name doesn't exactly make up for serious deficiency in your business operations or help you avoid selling. But a business name is everything and nothing. Getting the right business name will help distinguish you from a sea of bland competitors, provide your customers with a reason to hire you, and aid in the branding of your company. Apply these 10 commandments when choosing a name for your business. 1. Take Naming Seriously Naming your business or prod...